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Manager, Portfolio and Segment Marketing, Global Government

Requisition Number:  10530
Contract Type:  Permanent
Location(s): 

Washington DC, US

Role Description Summary

The incumbent is a member of the global Portfolio and Segment Marketing team and a key contributor to all SES Marketing and Communications functions. The Manager works closely with the SES Networks Product and Strategy team, including Segment Market Management (SMM) and Product Line Management (PLM) leaders, to develop portfolio-specific value propositions and messaging, which are used to execute a content plan encompassing written marketing collateral; video, animation, and other digital marketing assets; and sales and executive-level presentations. Critical to the role, the Manager provides foundational messaging for global and regional marketing campaigns and events, social media initiatives, public relations, and internal communications.

 

The Manager role focuses on marketing a diverse portfolio of services and solutions, including both fixed data and mobility services across civilian, defense, and humanitarian sectors. As a result, the role requires the Manager to have a breadth of knowledge in space systems, ground systems, and enabling technologies paramount to serving global government markets. Among these technologies are cloud and edge compute platforms, Internet of Things (IoT), network security, network virtualisation and automation, and 5G. The Manager also serves as a key contributor to the marketing initiatives of SES’s government-related joint ventures.

Extended Job Description:

Primary Responsibilities / Key Result Areas

  • Leads global government marketing content planning and execution. Collaborates with Portfolio and Segment Marketing Content Strategy Manager to plan for and produce the optimal marketing content mix, combining written collateral, digital assets such as video and animation, and presentations to help enable the sales force and serve all Marketing and Communications stakeholders
  • Partners with SES sales leaders, Portfolio and Segment Marketing leaders, Segment Market Managers, and Product Line Managers to develop global government service and solution messaging. Maintains a range of “messaging and positioning guides” on each of the segment’s key solutions.
  • Provides essential messaging to colleagues across Marketing & Communications to support regional and global campaigns, industry and customer events, internal communications, and external communications initiatives
  • Ensures that the SES sales organization is informed of relevant product and technology developments, understands their value propositions, and has the presentations and collateral required to communicate these benefits to customers and prospects
  • Keeps Sales Toolkit assets up-to-date and helps drive Toolkit usage, working with Internal Communications and Portfolio & Segment Marketing teams to generate regular communications to employees
  • Plays the role of a thought leader, communicating SES’s positions and perspectives—via ses.com and other channels—on key technologies and trends influencing the global government marketplace

 

Competencies

  • Storytelling – creates messaging and content that helps customers and partners envision the positive, human impact our solutions have on their businesses and their customers
  • Technical competence – exhibits a strong technical understanding of satellite technologies, data networking and cloud technology principles, and network applications such as security, WAN optimisation, and software-defined wide area networking (SD-WAN)
  • Collaboration – proactively establishes and maintains strong working relationships within SES and with our global government customers and partners; values the contributions of others and gets the most out of collaboration
  • Written communications excellence – produces effective written collateral with efficiency, meticulous attention to customer value, and clear understanding of complex technical concepts
  • Dedication – displays a strong commitment to the success of SES and inspires others to commit to the organisation’s goals
  • Resilience – deals effectively with pressure; remains optimistic and persistent, even under difficult circumstances; recovers quickly from setbacks; adapts quickly to change
  • Self-motivation – takes initiative without close supervision and proactively identifies ways to contribute to the broader marketing strategy
  • Accountability – holds self accountable for individual results; uses resources efficiently; shows honesty and truthfulness

 

Qualifications & Experience

  • Bachelor’s degree in Marketing, Communications, Business Administration, Engineering or similar
  • Minimum 10 years of experience in high-tech marketing, preferably in the product and solutions marketing function in satellite systems, or in telecom and networking
  • Strong knowledge of government-specific, satellite-enabled network services and technologies
  • Understanding of core content marketing concepts and strategy
  • Extensive knowledge of the satellite and communications networking industries
  • Excellent working proficiency in Microsoft Office product suite
  • Fluent in English; proficiency in other languages is a plus (especially German, French, Spanish or Portuguese)
  • Excellent written and oral communications skills
  • Excellent interpersonal skills

 

WHAT'S IN IT FOR YOU?

In addition to a competitive salary and benefits package, we offer you a truly global opportunity in an exciting industry and all the support you’ll need for both your professional and personal development. But most of all, we offer a truly unique opportunity to play your part in making a difference for those who need it most. We strive to uphold honesty, transparency and courage in everything we do. We’re proud to belong to the SES team and collaborate towards success.

 

GOOD TO KNOW

SES and its Affiliated Companies are committed to hiring and retaining a diverse workforce. We are an Equal Opportunity/Affirmative Action employer and will consider all qualified applicants for employment without regard to race, color, religion, gender, pregnancy, sex, sexual orientation, gender identity, national origin, age, genetic information, protected veteran status, disability, or any other basis protected by local, state, or federal law. In conformity with U.S. Government technology export regulations, including the International Traffic in Arms Regulations (ITAR) and the Export Administration Regulations (EAR), and/or other applicable U.S. law, regulation or other requirements imposed by the U.S. Government, certain positions may require U.S. Citizenship, status as a lawful permanent resident of the U.S. or a “protected individual” as defined by 8 U.S.C. 1324b(a)(3), or eligibility to obtain the required authorizations from the U.S. Department of State or U.S. Department of Commerce.

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